Privacy policy
We take the protection of your personal data very seriously. This privacy policy explains how we collect, use, and protect your information.
1. Controller
The controller responsible for data processing on this website is:
PPB Company GmbH Sven Bauer Josef-Heilingbrunner-Straße 13 93413 Cham Germany Email: contact@alphaprompt.de
2. Types of data processed
We process the following categories of personal data:
- Contact details (name, email address, phone number)
- Usage data (IP address, browser information, pages visited)
- Demo appointment bookings via Pipedrive
- Analytics data via Google Analytics and Microsoft Clarity
3. Purposes of data processing
Your data is processed for the following purposes:
- Providing and improving our website
- Communication and customer support
- Demo appointment scheduling
- Website analytics and optimization
- Compliance with legal obligations
4. Legal bases
The processing of your personal data is based on the following legal bases:
- Art. 6 para. 1 lit. a GDPR (consent)
- Art. 6 para. 1 lit. b GDPR (contract performance)
- Art. 6 para. 1 lit. f GDPR (legitimate interests)
5. Google Analytics
We use Google Analytics to analyze website usage. Google Analytics uses cookies and similar technologies to analyze your usage behavior.
The information generated by the cookies about your use is generally transferred to a Google server in the USA and stored there. We have activated IP anonymization.
You can prevent collection by Google Analytics by disabling the Google Analytics browser add-on or by objecting in the cookie settings.
6. Microsoft Clarity
We use Microsoft Clarity to analyze website usage and improve the user experience.
Clarity collects data about how you use our website, including mouse movements, clicks, and scrolling behavior.
This data is collected in an anonymized form and cannot be used to identify you.
7. Pipedrive (demo appointment booking)
We use Pipedrive for demo appointment bookings. When you book a demo, your contact details are transferred to Pipedrive.
Pipedrive processes this data for scheduling and customer management. For more information, please refer to Pipedrive’s privacy policy.
8. Cookies and tracking technologies
Our website uses cookies and similar tracking technologies. You can adjust your cookie settings at any time via the cookie consent banner or in your browser settings.
We use the following types of cookies:
- Strictly necessary cookies (always active)
- Analytics cookies (with your consent)
- Functional cookies (with your consent)
9. Your rights
You have the following rights regarding your personal data:
- Right of access (Art. 15 GDPR)
- Right to rectification (Art. 16 GDPR)
- Right to erasure (Art. 17 GDPR)
- Right to restriction of processing (Art. 18 GDPR)
- Right to data portability (Art. 20 GDPR)
- Right to object (Art. 21 GDPR)
To exercise your rights, please contact: contact@alphaprompt.de
10. Data security
We implement technical and organizational measures to protect your data against unauthorized access, loss, or misuse.
All data transfers are encrypted via HTTPS. Our servers are regularly updated and monitored.
11. Storage period
We store your personal data only as long as necessary for the respective purposes or as required by law.
Analytics data is automatically deleted after 26 months by default.
12. International data transfers
Some of our service providers (Google, Microsoft) may transfer data to countries outside the EU. These transfers are based on adequacy decisions or appropriate safeguards.
13. Right to lodge a complaint
You have the right to lodge a complaint with a data protection supervisory authority regarding our processing of your personal data.
14. Changes to this privacy policy
We reserve the right to update this privacy policy as needed. The current version is always available on our website.
Last updated: August 16, 2025